Colleen West

Services: Branding, Print Materials
As a designer specializing in floral design, installation, and interiors, Colleen West sought to create a sophisticated visual identity system that reflects her "effortless aesthetic" way of working. The outcome was a mark that uses both organic and geometric forms to hint at both the floral and design work executed by Colleen West. The brand system recalls the textures and palettes of old floral, library plates with sophisticated new forms.